We examine the behaviour of a profit maximizing monopolist in a product differentiation model in which consumers differ in their degree of social respon- sibility (SR) and consumers SR is dynamically influenced by habit persistence. The model outlines parametric conditions under which (consumer driven) corpo- rate social responsibility is an optimal choice compatible with profit maximizing behaviour.

A Traditional Profit Maximizing Producer and CSR

GIALLONARDO, LUISA;
2009

Abstract

We examine the behaviour of a profit maximizing monopolist in a product differentiation model in which consumers differ in their degree of social respon- sibility (SR) and consumers SR is dynamically influenced by habit persistence. The model outlines parametric conditions under which (consumer driven) corpo- rate social responsibility is an optimal choice compatible with profit maximizing behaviour.
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/11697/38659
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